Riyadh, November 20, 2025 – Manga Productions, a subsidiary of Mohammed bin Salman Foundation “Misk”, announced the signing of a Memorandum of Understanding (MoU) with NHC at Cityscape Global 2025. The agreement aims to enhance cooperation in creative and media fields, contributing to highlighting corporate identity and quality of life across NHC destinations through innovative initiatives and content.
This partnership reflects Manga Productions’ position as a leading platform in the creative industries sector, and its role in developing local talent as well as producing and delivering Saudi creative content to global markets. Meanwhile, NHC stands as the largest real estate developer in the Kingdom, providing flagship projects with modern urban destinations and diverse housing solutions that meet the aspirations of future generations and support quality-of-life enhancement.
The collaboration areas include exploring partnership opportunities in media and creative fields of mutual interest, studying the potential development of distinctive initiatives that highlight the quality of life within NHC destinations, and cooperating in producing innovative visual content that reflects the identity of these destinations and increases awareness about them locally and regionally. The parties will also work on assessing the implementation of joint activities and events across NHC destinations to support community and creative experiences, in addition to exploring opportunities in publishing and creative marketing that align with their shared goals and strengthen their corporate presence.
On this occasion, CEO of Manga Productions, Dr. Essam Bukhary, stated: “We are proud to sign this MoU with NHC, which represents an important step toward reinforcing integration between the creative and real estate sectors in the Kingdom. We strongly believe that creative content can showcase the visual and cultural identity of destinations in innovative ways that elevate awareness and enrich community experience, in line with Saudi Vision 2030’s objectives to enhance quality of life and advance the creative industries.”
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